The Rise of Rae Dunn

Sarah McMahon
4 min readMar 10, 2022

[Listen to an audio version of this blog here.]

My boyfriend has a Rae Dunn mug that says “you grow girl” on one side and a cactus on the other. He didn’t know when he bought the mug that it was a Rae Dunn mug. To be sure, I’m not sure why he bought a “you grow girl” mug in the first place, but that’s a topic for another day. Rae Dunn is ubiquitous, equal parts loved by middle class suburban mothers and despised by TJ Maxx…

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